Associate Director, Thought Leader Liaison - Southeast (FL, GA, AL, MS, AR, LA, NC, SC, TN, OK, KS)
About PharmaEssentia:
It’s not often you get the chance to make a real impact on the lives of others, while expanding your own possibilities. You’ll find that rare opportunity at PharmaEssentia. Join us, and let’s transform lives, together.
PharmaEssentia Corporation is a rapidly growing biopharmaceutical innovator. We are leveraging deep expertise and proven scientific principles to deliver effective new biologics for challenging diseases in the areas of hematology and oncology, with one product approved and a diversifying pipeline. We believe in the potential to improve both health and quality of life for patients with limited options today through the combination of rigorous research and innovative thinking. Founded in 2003 by a team of Taiwanese-American executives and renowned scientists from U.S. biotechnology and pharmaceutical companies, today we are listed on the Taiwan Stock Exchange (TWSE: 6446) and are expanding our global presence with operations in the U.S., Japan, Singapore, South Korea, and China, along with a world-class biologics production facility in Taichung.
Position Overview:
The Associate Director, Thought Leader Liaison (TLL) is a highly visible, field-based strategic marketing leader responsible for shaping commercial strategy through meaningful engagement with key opinion leaders (KOLs) and influential healthcare professionals across the MPN community.
Serving as the strategic interface for KOLs both internally and externally, the TLL engages thought leaders across academic and community settings. TLLs build trusted partnerships, connect insights across stakeholders, inform brand strategies, and identify opportunities to support BESREMi adoption.
This role goes beyond relationship management by ensuring the voice of the customer informs brand planning, lifecycle management, launch readiness, speaker development, and commercial execution.
The successful candidate brings strong hematology-oncology expertise, strategic thinking, curiosity, and agility, with the ability to build credibility externally while partnering effectively across Marketing, Medical, Sales, Market Access, and Executive Leadership.
Key Responsibilities of a TLL:
Cross-functional Leadership
- Lead cross-functional planning for strategic KOL engagement
- Partner closely with Marketing, Medical Affairs, Market Access, Sales Leadership, Clinical Development, Training, and Executive Leadership to ensure coordinated customer engagement
- Lead KOL Engagement activities for Congress
- Recommend speakers, support speaker training, and monitor speaker programs to identify strategic updates and development opportunities
- Aligning with cross-functional partners leading ad boards to manage advisor recruitment, define strategic objectives and assist in execution when needed
- Develop regional thought leader engagement strategies that align with commercial priorities, broaden customer reach, and expand commercial influence.
- Continuously identify, prioritize, and engage both established and emerging hematology-oncology experts across academic and community settings.
- Develop new KOL relationships through proactive outreach, field presence, congress engagement, and strategic networking.
- Conduct thorough evaluations to ensure KOL suitability for collaborations
- Build trusted, long-term partnerships with established and emerging KOLs through thoughtful, consistent engagement grounded in credibility, inquisitiveness, and mutual value
- Develop a deep understanding of each KOL’s clinical focus, priorities, influence, and educational interests to create tailored engagement strategies to support commercial objectives
- Collaborate closely with Sales and other commercial partners to fortify HCP relationship with PharmaEssentia
- Translate field insights into actionable recommendations that shape brand strategy, customer engagement, lifecycle planning, and launch readiness.
- Identify emerging treatment trends, competitive dynamics, referral patterns, unmet needs, and evolving customer perceptions
- Partner with Brand Marketing to inform messaging, positioning, educational priorities, and future commercial initiatives
- Lead insight gathering with opinion leaders through one-on-one engagements, small group meetings, conferences, and advisory steering committees to generate actionable input that informs brand strategy
- Build, support, and manage advisory steering committees that advance insight generation and strategic planning
- Identify and cultivate future regional and national experts
- Expand the diversity of clinical voices representing the evolving treatment paradigm in MPN
- Engage KOLs to deliver the BESREMi value story through internal and external initiatives including video content, KOL-led education, speakers bureau, and internal meetings
- Develop speaker and faculty pipelines regionally
- Increase expert participation in key engagements to advance commercial objectives
- Utilize CRM, AI-enabled insight management platforms, and analytics to identify engagement trends and emerging opportunities.
- Leverage qualitative and quantitative data to optimize engagement strategies
- Report insights gathered through AI management tool and other avenues to make strategic marketing recommendations and inform strategy
BS/BA or equivalent required preferably in Marketing, Science, Business Administration or other similar degree; an MBA or other advanced degree preferred
- 8–12+ years of progressive pharmaceutical or biotechnology commercial experience
- Deep experience in Hematology-Oncology required; Myeloproliferative Neoplasm (MPN), leukemia, or other rare hematologic malignancy experience strongly preferred.
- Demonstrated success building relationships with nationally and regionally recognized hematology-oncology experts
- Experience leading congress strategy, speaker development, advisory board strategy and insight generation is strongly preferred
Required Skills and Qualifications:
- Strong scientific acumen and business acumen, with the ability to use knowledge of the industry and marketplace to identify long-term benefits for our customers
- Excellent communication and interpersonal skills to build relationships with KOLs
- Analytical skills to evaluate insights and identify actionable themes to inform marketing strategy
- Strategic thinking to align KOL development plan within region built around marketing objectives
- Knowledge of industry trends and target audience demographics
- Collaborative team player with the ability to work independently
- Leads through influence and with impact across teams
- Self-starter. Takes initiative and works independently to successfully work in a fast-paced environment with multiple demands
- Strong strategic planning, project management, communication, and organization skills
- Understanding of compliance environment in pharmaceutical promotions
- Flexibility to travel 50-70% of the time, including evenings and weekends
- Must live within assigned geography, near a major airport
Benefits of working with our team:
PharmaEssentia USA strives every day to improve the lives of patients as well as our employees. As a valued member of PharmaEssentia USA, you will enjoy the following benefits:
- Comprehensive medical coverage
- Dental and vision coverage
- Generous paid time-off
- 401(k) retirement plan with competitive company match
- Medical & Dependent Care Flexible Spending Account
- Monthly cell phone reimbursement
- Employee Assistance Program
EEO Statement:
At PharmaEssentia USA, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants without regard to race, color, religion, sex, pregnancy (including childbirth and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. PharmaEssentia USA believes that diversity and inclusion among our team are critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.
PharmaEssentia does not accept unsolicited agency resumes. Staffing agencies should not send resumes to our HR team or to any PharmaEssentia employees. PharmaEssentia is not responsible for any fees related to unsolicited resumes from staffing agencies.
At PharmaEssentia, our goal is to treat as many people with cancer as possible. That means challenging the status quo with better science that leads to better lives. By joining our team, you will not only expand your own possibilities, but you will contribute to expanding options for people with cancer.